Social Media Marketing Strategy

Did you know that out of the 7 billion people that live on earth, 2.3 billion of them are active on social media, with that number growing daily. With so many people already on social media, and more people growing their networks each day, it is crucial that your brand has a social media presence. Here are a few reasons: So why use social media? For any and all of the following reasons: Supports long-term business growth Customer service Building relationships Audience engagement Brand awareness As with any aspect of your business, you want to have a strategy behind what [...]

By | 2018-01-28T09:16:36+00:00 May 8th, 2017|Categories: Social Media|Tags: , , |Comments Off on Social Media Marketing Strategy

The Importance of Social Media

Whether you like it or not, social media is everywhere and most importantly it is here to stay. Social media platforms included: Facebook, Instagram, Twitter, LinkedIn, YouTube, Snapchat, Tumblr and well you get the picture. The list goes on and on as more social media platforms are being developed daily. It is similar to the Hunger Games in fashion of you never know who is going to survive or which one is going to become the next big sensation. Social media started out as being a place where you could post pictures or write details of your everyday life (flashback [...]

By | 2018-01-28T09:53:43+00:00 June 30th, 2016|Categories: Social Media|Tags: , , , |Comments Off on The Importance of Social Media

ADVERTISING 2011…Are you overwhelmed yet?

Major corporations spend more on marketing research in a day than most small businesses spend in a year on advertising. This piece on advertising is for small business owners who make advertising decisions themselves or who may have a small marketing department on staff. If you were to ask most business owners what has changed about advertising in the last twenty years, most would say the internet. I disagree. I would say the biggest change in advertising in the last twenty years is “CHOICE”. Small business advertisements have been found from 4000 BC in the form of art on rocks. [...]

By | 2010-11-08T08:29:10+00:00 November 8th, 2010|Categories: Marketing Tips|Tags: , |Comments Off on ADVERTISING 2011…Are you overwhelmed yet?

Social Media Part 4: YouTube for Your Business

YouTube is more than videos of little kids being silly, bridal parties dancing down the aisle and dogs on skateboards. You may not have given it much thought, but YouTube can also be an extremely effective social  networking tool for your business. In March of 2009, YouTube had reached 100 million viewers. TRIAD has recently started using YouTube to link our video and audio productions to our blog to share with our readers. Now, the question is… what to post on YouTube for your company? Well, there's a wide range of topics. Presentations. If you're at a larger company, it's [...]

By | 2009-10-23T09:51:50+00:00 October 23rd, 2009|Categories: Communications|Tags: , |Comments Off on Social Media Part 4: YouTube for Your Business

Social Media Part 1: Is Your Business on Facebook? Why It Should Be!

The first in our series of social media posts, we'll take a look at Facebook and what it can do for your business. If you choose to get your message out on Facebook, it can quickly help spread your brand and your business into the front of current and potential customers' computer screens. There are a few different ways to connect to prospects on Facebook including Fan Pages, Groups, Advertising and Applications. For this story, we'll take a look at Fan Pages. Facebook has more than 250 million active users; 120 million are using Facebook every day. What a great [...]

By | 2009-10-02T09:22:01+00:00 October 2nd, 2009|Categories: Communications|Tags: , |Comments Off on Social Media Part 1: Is Your Business on Facebook? Why It Should Be!

Social Media for Building Your Business

Facebook, Twitter, MySpace, LinkedIn, Hulu, Digg, YouTube – the list goes on forever. What are they, what do they do? Welcome to the world of Social Media. Marketers believe Social Media is no longer a fad and it's here to stay. In the next few weeks, we will be taking a look at the various social networking Web sites and how you can use these sites to help build not only your business but also your brand. Be sure to check back in the next few Fridays for more in-depth articles on using Facebook, LinkedIn, Twitter and YouTube to grow [...]

By | 2009-09-25T10:37:56+00:00 September 25th, 2009|Categories: Communications|Tags: , , , , |Comments Off on Social Media for Building Your Business