Best Times to Post on Social Media!
The digital intelligence folks at TrackMaven, Inc. have compiled lots of research about optimal times for social media posts. They have analyzed posting activity on the most common social platforms and honed in on days of the week and times of day that are “most popular” or “most effective.” Their reports provide a handy reference point for comparing your own posting schedules to see where you might be able to improve.
Remember though, the best research always provides guidance. It is never “written in stone.” Explore it, experiment a bit and come up with the channel-specific posting strategy that works best for your audience and your message.
| Preferred Times To Communicate | ||||
| Channel |
When to Post |
|||
|
Most Popular |
Most Effective |
|||
|
Time of Day |
Day of Week |
Time of Day |
Day of Week |
|
|
1 – 2 PM |
Thurs |
8 – 9 AM |
Mon |
|
|
11 AM – 12 PM |
Thurs |
2 – 5 PM |
Thurs |
|
|
12 PM – 1 PM |
Thurs |
12 AM – 1 PM |
Sun |
|
|
12 PM – 1 PM |
Thurs |
10 – 11 PM |
Sun |
|
| Blogs |
11 AM – 12 PM |
T/Tues & Wed |
12 AM – 1 PM |
Sat |
Sources listed below
You can explore best times to communicate in greater detail with these TrackMaven reports:
The Retweet Report: http://bit.ly/11eVV0e
The Colossal Content Marketing Report: http://bit.ly/11eW2st
The Stagnant State of Email Report: http://bit.ly/11eWaIz
The Fortune 500 Instagram Report: http://bit.ly/11eWd7k
The Marketing Maven’s Guide to Facebook: http://bit.ly/11eWrLy
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