TriAd Marketing & Media recently put our video and production skills to very good use for The Childhood League Center. The Center has an on-going strategy to become better known throughout the Central Ohio community as the best place for early childhood learning opportunities for children with special needs as well as their typically developing peers. TriAd was asked to create a Public Service Announcement as part of the Center’s overall communications plan.
After drafting the concept and writing the script, TriAd arranged for longtime Center supporter, local TV anchor Chuck Strickler of WBNS 10TV, to be the spokesman for this PSA. After producing the spot, and additional non-spokesman versions, TriAd supplied the broadcast-ready digital files to all local stations for airing.
TriAd’s team was ecstatic to see the new PSA’s first airing during a recent Ohio State University Basketball game. We couldn’t ask for a better airtime to share the Center’s mission and message with the people of Central Ohio!
The Center has an inclusive approach, unique to Columbus, that teaches children with special needs alongside their typically developing peer role models. This builds acceptance and diversity and fosters the growth of the whole child. To learn more visit www.childhoodleague.org.